Rayna Elliott Rayna Elliott

Google Announces New Smart Bidding

Google’s Latest Search Update Offers More Flexibility for ROAS Bidding
Announced at Google Marketing Live 2025

Yesterday at Google Marketing Live 2025, Google unveiled its latest update to Search bidding — and it’s big news for performance advertisers. This new feature brings increased flexibility to ROAS (Return on Ad Spend) goal bidding, giving marketers more control and opportunity in their campaigns.

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Rayna Elliott Rayna Elliott

Pac-Man Turns 45!

🎉 Happy 45th Birthday, Pac-Man! 🟡👻

Can you believe one of the most iconic video games of all time turns 45 this year? That’s right — Pac-Man was released in 1980 (yes, that was 45 years ago — ugh!).

To celebrate this milestone, the Pac-Man team has been going all out! 🎊

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